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The new normal: The status quo of AI adoption in SMEs
Journal article   Open access   Peer reviewed

The new normal: The status quo of AI adoption in SMEs

J Schwaeke, A Peters, DK Kanbach, Sascha Kraus and P Jones
Journal of Small Business Management, Vol.63(3), pp.1297-1331
63
2025
Handle:
https://hdl.handle.net/10863/53800

Abstract

Artificial intelligence Small businesses SME Technology
The recent surge in the adoption of artificial intelligence (AI) by small and medium-sized enterprises (SMEs) has garnered significant research attention. However, the existing literature reveals a fragmented landscape that hinders our understanding of how SMEs use AI. We address this through a systematic literature review wherein we analyze 106 peer-reviewed articles on AI adoption in SMEs and categorize states and trends into eight clusters: (1) compatibility, (2) infrastructure, (3) knowledge, (4) resources, (5) culture, (6) competition, (7) regulation, and (8) ecosystem: according to the technology–organization–environment model. Our research provides valuable insights and identifies significant gaps in existing literature, notably overlooking trends identification as a pivotal driver and neglecting legal requirements. Our study clarifies AI implementation within SMEs, offering a holistic and theoretically grounded perspective to empower researchers and practitioners to facilitate more effective adoption and application of AI within the SME sector.
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url
https://www.tandfonline.com/doi/full/10.1080/00472778.2024.2379999View

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