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The effect of financial resource availability on entrepreneurial orientation, customer orientation and firm performance in an international context: An empirical analysis from Austria and Hungary
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The effect of financial resource availability on entrepreneurial orientation, customer orientation and firm performance in an international context: An empirical analysis from Austria and Hungary

M Filser, F Eggers, S Kraus and É Málovics
Journal of East European Management Studies, Vol.19(1), pp.7-30
19
2014
Handle:
https://hdl.handle.net/10863/46362

Abstract

This study investigates the impact of financial resource availability on entrepreneurial orientation (EO), customer orientation (CO) and on growth in small- and medium-sized enterprises (SME) in Austria and Hungary. Structural equation modeling revealed that financial resource availability is attributed to EO and, subsequently, to firm growth. However, differences prevail between the two analyzed countries. While financial resource availability fosters CO in Hungary, there is no effect identified with regard to financial resource availability and CO in Austria. Furthermore, the effect of CO on firm growth showed negative effects in both of the analyzed countries.© Rainer Hampp Verlag.
url
https://doi.org/10.1688/JEEMS-2014-01-FilserView

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