Abstract
After a brief introduction to the project “TALES@Home” within which the study was conducted, we start from the general assumption made by Bucholtz and Hall (2005) that identity encompasses macro-level demographic categories, local ethnographically specific cultural positions and temporary, interactionally specific stances and participant roles. In line with this notion of identity, will first give an outline of the officially trilingual socio-political context in South Tyrol. In doing so, we want to evaluate to what extent language policy and identity discourse of language communities on the macro-level serve as a frame to which plurilingual families relate and position themselves. Secondly, we will focus on language policies of plurilingual families as they were expressed during semi-structured interviews led with 15 parents and 17 children of 12 families in South Tyrol. The qualitative analysis will, finally, not only show how plurilingual families find reasons for their language use, but will also illustrate how different family members construct their plurilingual identity in interaction.