- Title
- The Emerging Role of Social Media in Tourism Marketing Promotion
- Creators
- Serena Volo
- Publication Details
- New challenges for tourism promotion: Tackling high competition and multimedia changes, Vol.6, pp.23-36
- Editor(s)
- Keller P, Laesser C
- ISBN
- 9783503138388
- EISBN
- 9783503138395
- ISSN
- 1862-9946
- Series / Volume
- International Tourism Research and Concepts
6 - Publisher
- Erich Schmidt
Berlin - Format
- Print
- Number of pages
- 14
- Identifiers
- 9783503138388
(UNIBZ)760360
991006092633801241 - Scopus ID
- n.a.
- Academic Unit
- Faculty of Economics and Management
- Language
- English
- Resource Type
- Book chapter
- Author Names String
- Volo S
- Additional Description
- Editors/Supervisors: Keller P, Laesser C
Book chapter
The Emerging Role of Social Media in Tourism Marketing Promotion
New challenges for tourism promotion: Tackling high competition and multimedia changes, Vol.6, pp.23-36
International Tourism Research and Concepts, 6, Erich Schmidt
2012
Handle:
https://hdl.handle.net/10863/23829
Details
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