Customer value management für touristische Destinationen

Book chapter

Peer reviewed

Destinations-Management: Führung und Vermarktung von touristischen Zielgebieten, pp.179-208

Linde

1999

Handle:

https://hdl.handle.net/10863/38719

Details

Title: Customer value management für touristische Destinationen
Creators: Kurt Matzler
Harald Pechlaner
Publication Details: Destinations-Management: Führung und Vermarktung von touristischen Zielgebieten, pp.179-208
Editor(s): Pechlaner H, Weiermair K
ISBN: 3851229886
Publisher: Linde
Wien
Identifiers: 3-85122-988-6
(UNIBZ)21029
991006715097301241
Scopus ID: n.a.
Academic Unit: Faculty of Economics and Management
Language: German
Resource Type: Book chapter
Author Names String: Matzler K, Pechlaner H
Additional Description: Editors/Supervisors: Pechlaner H, Weiermair K
description: Record is part of a bulk validation set

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