Abstract
This case is based on a real family business in the property development industry located in Ipoh, Malaysia. 1 Celebrating its 30th anniversary in 2021, the company was officially established by Adrian together with the help of his two younger brothers in 1991. Adrian started the property development business because he was determined to provide his family with a better life. Despite his company’s initial success, a wrong decision brought the business to the verge of bankruptcy in 2016. Adrian brought in his son, Marco, to work alongside him to save the company. Although they succeeded, rising tensions and issues between Marco and his uncle emerged, but were eased by improved family communication that also improved the working environment. With two generations already working at the company, Adrian wants all three of his children to join the business and must decide how to navigate that move. The case provides students an avenue to look into the continuation of a generational family business in Malaysia and issues around family dynamics, communication, and conflict resolution.